Sunday, March 27, 2016

Amazon Whisperer



Amazon Whisperer, What's Next?

1)      Describe the revenue drivers you currently include in your business concept for this class. Revenue drivers are the different ways you make money. 

One of the ways my app would make money is to offer a generic version for a low or free price haven’t finalized that yet and then have the option to do an in-app purchase to the full version. With opportunities for purchasing upgrades as the app abilities and features increase.

2)      Describe what kind of product offering you believe should be next. What's the next thing your customers want?

Since my product is all about maintenance and manageability of mobile devices speed, functionality and date usage regarding apps, it will need to expand to include the mobile device itself not just the apps function of the device.

3)      Describe how this "next" thing will enhance your existing product/service offering. Does it improve the user experience, does it increase customer switching costs, does it foster customer loyalty, etc.?

I think it will improve the consumer experience because it will make managing their mobile devices a lot easier and simpler, anything that can save them time they will like and appreciate. 

4)      Go to Amazon and try to find a product that is similar to the one you want to offer next. Describe the product. Include a picture of the product.

I found something similar called the “App Killer” it’s an app that let’s you see what process are running, hide applications, and uninstall apps, just to name a few. 



http://www.amazon.com/Pixatel-App-Killer/dp/B0075BJCHE/ref=lp_9408936011_1_15?s=mobile-apps&ie=UTF8&qid=1459118699&sr=1-15

5)      What are the customer reviews for the product? What, exactly, do customers not like about the product? What do they like about it?

The app has a 3.7 of 5 star review (79 Customers reviewed this product) with most of the reviews stating that it works well, it does what it was intended to do. Some of the negative reviews stated that it didn’t perform well, didn’t kill all of the applications running, and easier to just go the settings and do the work yourself.

6)      Describe what design/usability changes you'd make to the product. 

The product seems pretty straightforward but I would work on the fact it doesn’t kill all the apps.

7)      Describe why you think this product would make a good addition to your current product/service offering.

It would work for my product because it will help making managing app easier for my consumers with one easy step versus having to go through all the different settings and making the adjustment you want on your device. Not all consumers are tech savvy when it comes to mobile devices which is why my apps come in handy, and even those consumers who do know how to mess with their devices they too will like the ease of which they can manage their devices with just one tap and one app.

2 comments:

  1. Hi Joselyn!
    I was surprised that you found something that would work for your app! On Android, it is a little simpler, because you can just press a button to see all your open apps and choose “Close All”. Good job on finding something on Amazon!
    I was happy that you explained a bit of your service, too, because I would have been confused otherwise why you chose this!
    Our “Amazon Whisper” posts are not alike, but feel free to check mine out: http://kwallaceent.blogspot.com/2016/03/amazon-whisperer.html
    Good job!
    Katherine Wallace

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  2. Hey Joselyn,

    I think the main crux of your app will need to counter the "I could just do this myself" reaction the reviews mention. Your app, for instance and clarity, would need to make it wonderfully simple and non-invasive for people using your app to not only find a stronger funcitoning phone, but also the convenience of not noticing your app working for them. In a sense, if I were using your proposed app, I'd enjoy not noticing the app functioning during my day-to-day routine, only to realize later how in fact efficient your app is. I'd be like a fun surprise- I think that would be something other people would enjoy! Good Job!

    http://coffeemumbles.blogspot.com/2016/03/the-amazon-whisperer.html

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